Influencer Marketing Trends in 2022 has earned the undivided attention of marketers with its magnificence in delivering incredible results, from exceptional ROIs to exclusive audience engagement in 2016. Influencer recommendations have become the driving force for...
How to define an “influencer” for your brand marketing can be a wasted investment if you do not choose the right one. It is important to look beyond just unique visitors or twitter followers while you attempt to find an influencer to work with. Few key points to...
The increased popularity of influencer marketing is attributed to the desired results it is achieving. Customers rely more on family and friend’s recommendations than on direct advertisement of a brand. It is quite natural if we look at it from personal context. If a...
“True influence drives action, not just awareness” – Jay Baer The social media platforms are expanding and evolving unremittingly. The marketing industry has had to change and adapt the new landscape to continue to reach consumers. The growth of social media users is...
We are hearing the term “influencer” very often lately and it is making its way through the web of digital marketing rapidly. The real challenge is to define and find the right influencer for your brand. The image of an influencer depends on the brand or campaign....
There are some dedicated tools available to measure and analyze your social media presence/performance. To name a few: Simply MeasuredPanda 5Rival IQZestGoogle AnalyticsZuumSo TrenderQuintlyRefind Social Media Campaign Example Social Media Case Study: How KFC India... 